Building the Pillars to Strengthen Systems
Your customers and employees are your most valuable assets. We help you develop effective strategies to reduce drop-offs and increase retention.
Our Vision
To be a leading global innovative SaaS organisation that partners with businesses, VCs, and academic institutions to deliver high-quality solutions that could help organizations to scale and grow.
Our Mission
To deliver customized high-quality business solutions to companies to decrease costs in customer acquisition and increase employee retention. We support SaaS/Fintech/Product Companies through mapping workflows, identifying challenging areas and designing systems to reduce the churn and drop-offs.
Our Story
Radz Designs is an organization focused on providing specialized services in the domains of customer experience (CX) and employee experience (EX). Founded in 2026, the organization strives to be a trusted partner for SaaS, Fintech, D2C, and product development companies, delivering cutting-edge solutions to help with cost cutting, scaling, and growth.
Radz developed as the brainchild of SJ, who noticed that most companies in the market are more interested in developing features than in letting customers know about them and discover the value. As a result, most features go unnoticed in the market, contrary to companies' expectations that they are meeting customer needs.
The main objective of Radz is to reduce this mismatch and establish a long-lasting connection between the companies and the customers. This will help to reduce the acquisition and retention costs, thus reducing the inefficiencies and attaining operational excellence in digital domains.
Snapshots From the Journey
Our Comprehensive Solutions
Core Expertise
Customized services to scale and grow your business with actionable insights.
- New or established FinTech and SaaS products experiencing:
- Low Customer Onboarding & Adoption
- Churn (Onboarding & Adoption)
- Drop-Offs
- Lower Margins
- Suitable for organizations looking to:
- Optimize Employee Workflows
- Improve Engagement
- Reduce Operational Inefficiencies
- Navigate Organizational Growth, Change & Restructuring
Specialized Services
Specialized Research services to develop deep company & industry frameworks and analyze product-market fit
Our Advantage
Why Businesses Prefer Radz?
- We don't work based on guesses or assumptions.
- We have a 14 point framework through which we investigate your existing workflows or customer journey.
- It is formulated based on research on 5 popular SaaS companies—Slack, Zoom, Mailchimp, Stripe & Notion and identifying bottlenecks.
- Our solutions are flexible to adapt to the needs of various companies.
- We use long-term, scalable systems we update periodically, not temporary fixes.
Meet the Founder
Sreeja (SJ)
Founder, Radz Designs
Sreeja (SJ) is a Customer Experience (CX) and Employee Experience (EX) enthusiast and strategist, and the founder of Radz Designs.
Her interest in these areas began when she started her career in journalism and later opted for an MSc in Applied Psychology, where her project was to study the correlation between job involvement and job satisfaction. While working with people across different walks of life, she also developed a well-rounded understanding of customer/user needs and their experiences with different products.
These experiences helped her understand the realities faced by marketing, growth, and HR teams and shaped her approach to building simple, value-centric systems and solutions.
Through Radz, she collaborates with business teams across the digital space to develop customized, proprietary, easy-to-implement frameworks to bring clarity, improve workflows, and deliver operational excellence.
Radz investigates and maps existing systems, identifies operational challenges, and proposes frameworks to optimize the system.
Let's Build Together
Radz is more than a consultancy. We are building a long-term ecosystem focused on intelligent systems, SaaS innovation, and value-driven digital transformation.
We welcome co-founders, strategic partners, investors, and collaborators who share this vision — let's build together.